# How to create an email campaign with AI?

> Select Create new, then Email campaign, and pick a campaign type. Add your goal and ideas, review the draft, then copy the HTML, export it, or send it to a webhook. You send it to your list from your own email platform.

Page: https://docs.selljam.ai/create-content/email-campaign

## Start an email campaign

1. Select **Create new** in the left navigation.
2. Choose **Email campaign**.
3. Pick a mode.

> **Screenshot at this point on the web page (image not included):** The Email Builder window with the four working modes

## Pick a campaign type

Choose the kind of email you want to send:

- **Welcome**
- **Promotion**
- **Newsletter**
- **Launch**
- **Custom**

## Build the email step by step

**Step-by-Step** has six steps: **Campaign type**, **Template**, **Goal**, **Ideas**, **Image** and **Review**. Choose a template, say what the email should do, and pick your ideas. AI then writes the draft in your brand voice.

## Use your email

You send campaigns from your own email platform, so your list and sending settings stay where they are. Selljam AI builds the email and gives you the HTML.

- **Copy HTML** or **Export HTML** to paste the email into your email tool.
- Export the text as Markdown or plain text.
- **Send now** posts the email to a webhook you have set up.

See [how to copy, export or send your content](https://docs.selljam.ai/publishing/export-or-send-content.md).

## What it costs

An email draft costs about 30 credits. The cost shows on the button before you run it.

## Common questions

### How do I send my email to subscribers?

Copy or export the HTML, then paste it into your email platform. You can also select **Send now** to post it to a webhook.

### Can I change the template?

Yes. Pick a different one in the **Template** step, or change it in the editor later.

### Where is my email saved?

On the **Content** page, under **Drafts**.

Related: [copy, export or send content](https://docs.selljam.ai/publishing/export-or-send-content.md) and [find saved drafts](https://docs.selljam.ai/content/find-and-manage.md).